Squash Your Gremlin!

Contact: Rachel Pradhan
714.566.4669
rachel@blazeinteractive.com

FOR IMMEDIATE RELEASE

Squash Your Gremlin Competition!

Laguna Niguel, CA – August 27, 2007 – Business and life coaches have the opportunity to show their passion and get rid of their ‘Gremlins’ during the 1^st annual ‘Squash Your Gremlin Essay Competition’ through submitting their essays to http://indramarketing.com/gremlin. Indra Successful Coach Marketing is sponsoring the competition with the opportunity for other sponsors to join.

If you haven’t heard of coaching, well it is a growing field, and in the Southland we see this trend growing everyday. Six ICF Certified Coaching Schools are located in Southern California alone, and now there is the 1^st Annual ‘Squash Your Gremlin Essay Competition’ to support all coaching school graduates. For those of you who have not had the benefit of working with a coach, coaches use the word ‘Gremlin’ to describe the inner voice that squelches confidence and self-esteem. So, for only $12, new and student coaches are being given the opportunity to write their enthusiasm for becoming a coach, and squash their Gremlin! Their essays will then be voted on via the website http://indramarketing.com/gremlin by peers, visitors, family and friends. The Grand Prize Winner will be announced October 31, 2007 and will win over $3,000 worth of prizes.

So, sharpen your pencils new and student business and life coaches, your Competition is here! To learn more about submitting your essay or becoming a sponsor for the ‘Squash Your Gremlin Essay Competition’ please go to http://indramarketing.com/gremlin.

For more information, please contact Rachel Pradhan at 714.566.4669, or via email rachel@indrasvoice.com.

About Indra Successful Coach Marketing

Rachel Pradhan is President of Blaze Interactive, an award winning Web Design and Internet Marketing firm in Laguna Niguel, California. Indra Successful Coach Marketing is a subsidiary of Blaze Interactive. She has spoken for women business organizations and The Orange County Small Business Expo on “Internet Marketing Made Easy to Make You Money”. She is a part of NAFE, BNI, SDPCA, ASLA and local chambers. To learn more, contact her through the website: www.BlazeInteractive.com.

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Market To The Nose

Are you thinking of a new way to market to your clients? So far we have been inundated with visual marketing. However, with the advent of ipods and TiVos marketeers are having to find new ways of marketing to the public. There is the Internet marketing, like we do: building custom websites, eNewsletters, Blogs, optimizing websites with advanced Search Engine Optimization. All this is excellent techniques if you want to grow your online business, but what if you have a retail store, what are you going to do besides the must have Online Marketing? Yes, create brochures and mailers, but have you thought of the other sensory organ? No, not the ear. How about your proboscis? Yes, the good old nose!

Have you ever stopped and wondered how much smells effect you? Well, apparently it can effect your bottom line as well. Thanks to an excellent post by one of our clients, Ready To Evolve
we came upon this article in the LA TIMES "Sniff and Spend". Read on to see what experts have to say!

Jury Duty Scam

I just had an acquaintance email me saying this has happed to him, so I'm putting out this quick notice to let everyone know.

"The phone rings, you pick it up, and the caller identifies himself as an officer of the court. He says you failed to report for jury duty and that a warrant is out for your arrest. You say you never received a notice. To clear it up, the caller says he'll need some information for "verification purposes"-your birth date, social security number, maybe even a credit card number. This is when you should hang up the phone. It's a scam." -FBI.

To learn more, go to http://www.fbi.gov/page2/june06/jury_scams060206.htm.

Websites for Coaches

We've been getting a lot of attention for our custom designed websites for business and life coaches, and now we have a new, easier to navigate website! See our Portfolio of Coaching Websites :: Submit Your Articles Right on the Website :: See our Custom Design Website Packages for Coaches ! Check it out, send it to your coaching friends: www.IndraMarketing.com, they'll thank you for it!

TV Commercial for the Web!

What does a business coach, a Realtor, and a stuffed beaver have in common? They all have online videos, creating such a big stir that they’ve been mentioned on National Public Radio, tv news, and online magazines. Do you know someone that wants this kind of attention, promotion, and prospects? Cheaper than print advertising, it’s viral marketing. Give us a call if you want to be the next craze: 949.249.4958 Meanwhile, check out the newest online video directory: it’s being described as Craig’s List and YouTube combined: It’s www.RealPeopleRealStuff.com

Why should I not use a template website service?

We know how tempting it is to want to do it all by ourselves and "save money." We easily forget that delegating is one of the number one ways in which we can save money and grow our business faster, bigger and better. Some of our prospective clients will ask us, "Well, your price is higher than the template website and I can do it myself. Why should I not use a template website?"

Yes, template websites do have some advantages:

1) You can take your time and fiddle with it for as long as you want.
2)There is no rush to get your marketing piece-your website- out the door.
3)You don't need to consult experts who are trained to do website design and development.


However, for most businesses, a template website can be a waste of time. Read below to learn why a template website can be a disservice to your business.

1. Don't let your, "I'll do it myself and save money" mentality be a disservice to your business.
2. You can’t truly have a ‘Brand’ until you invest time into designing a website, and other marketing materials, that really show your vision and coaching style – which a template just can’t do.
3. Is your grand vision a template website?
4. Do you really have the time and patience to tinker around with a template? Surely, you have heard from your own business coaches, "the best way to grow your busines is by delegating." Delegate the work of web desing to us and you take that time to go out and make meaningful connection with your clients.
5. Templates are limiting in design and marketing
6. Terrible for Search Engine Optimization
7. You’re stuck with it because if you want a real custom website you have to completely lose the website and the hosting package.

This is what one of our our clients has to say about her old template/do it yourself website:
"Before, I had an OK website that I designed myself which earned me some compliments but didn't get me either the traffic or the sign-ups that I really wanted. I was frustrated and realized that my DIY (Do It Yourself) mentality was a disservice to my business." Kim Nishida: Ready To Evolve

You decide. Is your grand vision of your business tinkering with a template website?